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DESIGNED FOR EAST COAST LIVING

RELEASED IN LIMITED RUNS

FOR COLLECTORS, NOT CONSUMERS

RATED 4.9★ ON SHOP 

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1987
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A person viewed from behind wearing a light gray hoodie with 'BOSTON BASEBALL' printed in navy blue on the back
Left Right
VARSITY HOODIE IN "GRAY"
$98.00
Left Right
NANTUCKET TANK IN "WHITE"
$38.00
A woman viewed from behind wearing a white cropped baseball-style jersey with navy lettering that reads 'HOME OF CHAMPIONS BOSTON' on the back, standing in front of a green building with window displays.
Left Right
JERSEY TEE IN "WHITE/NAVY"
$50.00
A woman wearing a light pink and white striped cropped t-shirt and matching striped sweatpants, sitting on a wooden dock with ropes and water in the background.
Left Right
CAMBRIDGE CROP IN "PEONY STRIPE"
$44.00
A woman wearing a white cropped t-shirt with navy blue and white diagonal stripes on the chest, paired with white drawstring shorts, posing outdoors next to a yellow kayak.
Left Right
HERITAGE TEE IN "CREAM/NAVY"
$40.00
Left Right
COASTLINE SLEEP BUTTON DOWN IN "NANTUCKET STRIPE"
$68.00 Sold Out
Left Right
COLD SHOULDER TEE IN "GREY"
$50.00
Left Right
CITY OXFORD IN "VICHY BLEU”
$58.00 Sold Out
A woman wearing an oversized light gray sweatshirt with white collegiate-style text reading 'HOME OF CHAMPIONS' and 'MCMLXXXVII' on the front, paired with black pants, against a plain light gray background.
Left Right
GYM CREW IN "STONE"
$72.00
Person wearing a white strapless top and shorts with pink cowboy boots, standing against a brick wall.
Left Right
MONACO BANDEAU IN "VICHY BLEU"
$40.00 Sold Out
Left Right
NANTUCKET DUAL TONE CAMI IN "WHITE"
$38.00
Left Right
RINGER CREW IN "FENS"
$104.00
Person wearing a navy blue hoodie with 'AFTERSUN' text on a plain background
Left Right
AFTERSUN HOODIE IN "MIDNIGHT"
$104.00
Left Right
PUP CARDIGAN IN "AUSTIN"
$28.00
A woman wearing a red and white raglan sweatshirt with 'EAST COAST' printed in red across the chest, standing outdoors near water and a boat with an American flag in the background.
Left Right
EAST COAST ROLLNECK IN "SOX"
$118.00
A woman with long brown hair wearing a white short-sleeve crewneck t-shirt with a small blue logo on the left chest, paired with dark blue jeans, standing against a light gray background.
Left Right
LABEL BOXY TEE IN "WHITE"
$40.00
Left Right
BACK BAY BAGGY SWEATPANTS IN "COASTAL"
$84.00 Sold Out
Left Right
LABEL MINI SHORT IN "SUNSHINE"
$48.00
A woman wearing a pale yellow short-sleeve t-shirt with a white collar and a horizontal white stripe across the chest, paired with white bikini bottoms, standing outdoors near the water under a clear blue sky.
Left Right
HERITAGE TEE IN "SUNSHINE"
$40.00
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1987 is a female-founded brand rooted in East Coast living — from city days to weekends on the coast. Designed for everyday wear and released in limited runs. Each piece is made to feel familiar, dependable, and worth reaching for on repeat.

NEW DROPS: Fridays at 10AM ET.

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